Zynga is launching Adventure World, a new game franchise that is the first in what it calls a new genre for the social gaming company.Adventure World is a departure for Zynga. It’s a new genre for Zynga, which the company calls “social adventure.” The game has five “worlds”–Deep Jungle, Mountain, Cavern, Volcano and El Dorad0–and 35 maps in the game. Adventure World, with a “pulp”-style storyline, takes place in the age of exploration where the goal is to uncover the lost city of gold, El Dorado.
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